December 4, 2020

Building Your Inovation

You can now buy Vizio’s rotating Atmos soundbar

Image: Vizio Vizio’s Elevate soundbar has finally hit shelves. You can buy it today for...

Image: Vizio

Vizio’s Elevate soundbar has finally hit shelves. You can buy it today for $999.99. The 48-inch soundbar supports Dolby Atmos and DTS:X. The soundbar houses 18 speakers and comes with a wireless eight-inch subwoofer. The cool thing is that some of the speakers rotate — they face upward while you’re playing Dolby Atmos content and point forward for standard audio.

I spoke to Vizio CEO William Wang about the Elevate earlier this year. He said the soundbar is intended to hook non-enthusiast customers on Dolby Atmos by showing them, visually, the difference between the two tiers of audio. He also noted that while the Elevate is asking a steep price, he expects the rotating speakers to appear in…

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