Illustration by Alex Castro / The Verge
TikTok creators will soon be able to sell merchandise they design and create directly to fans via the app itself.
Creator commerce platform Teespring is set to roll out the integration soon, and it’s currently being tested with a limited group of users. Thousands of TikTok creators have already partnered with Teespring to start creating merchandise they can sell to their followers. The integration will allow “creators to create their own products on Teespring, push it directly to TikTok, and then have fans be able to buy products directly through TikTok,” Teespring CEO Chris Lamontagne told The Verge. It marks the first time that creators can sell their own merchandise directly through TikTok.
There are a number of questions the…